# H&F Advisers

> H&F Advisers is an execution-focused consultancy helping businesses go to market, unlock new growth opportunities, implement scalable technology and accelerate market development across South East Asia. Registered as H&F Advisers, ABN 48135212368. Contact: team@hfadvisers.com.

Key facts: fractional (part-time, senior) consulting; working across South East Asia and APAC; 419+ projects with impact; 10+ business partners in over 30 countries; 18 years of experience.

## Services
- [AI & Business Transformation](https://www.hfadvisers.com/#services): AI & Business Transformation delivered by H&F Advisers.
- [AI & Cybersecurity](https://www.hfadvisers.com/#services): AI & Cybersecurity delivered by H&F Advisers.
- [Core Banking & Modernisation](https://www.hfadvisers.com/#services): Core Banking & Modernisation delivered by H&F Advisers.
- [Open Banking & Open Finance](https://www.hfadvisers.com/#services): Open Banking & Open Finance delivered by H&F Advisers.
- [Payments & Integration](https://www.hfadvisers.com/#services): Payments & Integration delivered by H&F Advisers.
- [Cross-Border Payments](https://www.hfadvisers.com/#services): Cross-Border Payments delivered by H&F Advisers.
- [Lending & Credit Technology](https://www.hfadvisers.com/#services): Lending & Credit Technology delivered by H&F Advisers.
- [Technology Strategy & Advisory](https://www.hfadvisers.com/#services): Technology Strategy & Advisory delivered by H&F Advisers.

## Case studies
- [Rio Tinto — Mining Trust in the digital age](https://www.hfadvisers.com/rio-tinto-digital-identity): Rio Tinto’s existing website was comprehensive but difficult to navigate, with content silos that fragmented the user journey. A modern digital identity that builds trust, boosts visibility, and drives offshore growth.
- [AME Offshore — Redefining identity](https://www.hfadvisers.com/ame-offshore-identity-solutions): A modern digital identity that builds trust, boosts visibility, and drives offshore growth for a specialist provider of marine and offshore engineering services.
- [Green Monster Offshore — Building Strong Foundations](https://www.hfadvisers.com/green-monster-offshore-project): H&F Advisers aligned strategy and execution so Green Monster Offshore could be found, trusted, and chosen online by high-value buyers.
- [Ideem — The first 90 days, we set the pace.](https://www.hfadvisers.com/ideem-gtm): The first 90 days, we set the pace — leading a US technology company’s market entry into Southeast Asia.
- [Supercharge Labs — Conceptualising next-gen AI](https://www.hfadvisers.com/supercharge-labs-ai): Taking Sigmund AI from early prototype to a market-ready platform with a clear value proposition, scalable architecture, and defined go-to-market strategy.
- [RateFinder — Redefining the Mortgage industry, with AI](https://www.hfadvisers.com/supercharge-labs-ai-1): Redefining the mortgage industry with AI — an AI-powered platform analysing thousands of loan products from over 80 lenders in real time.

## Pages
- [Home](https://www.hfadvisers.com/): fractional consulting and go-to-market execution across South East Asia.
- [About us](https://www.hfadvisers.com/about-us): who we are, our partners and our values.
- [Projects](https://www.hfadvisers.com/projects): all six client case studies.
- [Insights](https://www.hfadvisers.com/insights): 20 articles on AI governance, core banking modernisation, payments and go-to-market.
- [Contact](https://www.hfadvisers.com/contact-us): enquiry form and email.

## Optional
- [Full site text](https://www.hfadvisers.com/llms-full.txt): every page of this site in one plain-text file.